The intervention aims to reduce the barriers to entry for entrepreneurs starting franchised businesses in QPVs (Quartiers prioritaires de la Politique de la Ville, which are designated socially deprived areas), in order to accelerate the growth of these businesses so that they can become important local employers. Entrepreneurs are first given acces to e-learning courses, provided by the National Centre of Arts and Trades (CNAM) and the French Franchise Federation (FFF), which award certificated qualification upon completion. The provider also provides beneficiaries with the legal structuring of their new franchised business, in order to maximize chances of success. They also organize recruitment sessions and other activities to support businesses with local job creation.
Target population
First-time entrepreneurs and job-seekers located in a QPV, with low personal contributions and professional experience.
Location
Country
France
Service delivery locations
Quartiers prioritaires de la Politique de la Ville, France
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